Maximizing the utilization of spectrum and network resources is extremely important for a telecom operator. In dearth of sufficient number of subscribers, MNOs (Mobile Network Operators) run the risk of diminishing profits as their idle resources get wasted.
The fact that they still have to spend on maintenance for such resources is nothing less than a double blow. In the light of this emerging situation, MVNO providers have come across like a breath of fresh air.
An MVNO
(Mobile Virtual Network Operator) is an operator that leases spectrum and
resources from an MNO and sells it to subscribers under its own flagship.
Depending on their own capabilities, MVNOs can be divided into the following
categories: Skinny
MVNO, Thin MVNO, Thick MVNO and Full MVNO.
5G: A New Dawn for Mobile Networks
5G is the
latest in the long list of evolving mobile networks. It promises faster data
rates, lower latency, and improved energy savings along with considerable
reduction in costs. Such is the anticipation around 5G that most MVNO mobile services consider it as the
harbinger of a new dawn in the telecom industry.
How 5G Changes the MVNO Game Plan?
Whether big
or small, MVNOs have always had a straightforward game plan – lease spectrum
from MNOs and sell their services with better branding to subscribers. This
helps an MNO as his spectrum does not get wasted and it helps an MVNO as he is
able to run his services without creating an infrastructure. Although setting
up a mobile network is not part of an MVNO’s work requirements, innovation in
marketing and product strategies has always remained its USP.
The launch
of 5G has provided a new impetus to the MVNO mobile services – not because it is faster and more reliable – but because
it allows for the slicing of the network and provides the ability to assign
each part (slice) a particular quality of service that fits a specific use
case. This allows an MVNO to better categories its services. For example, for
an internet user who wants to download large number of files from the Internet,
an MVNO can increase the bandwidth but for a gamer who seeks better ping to the
gaming server (and is not too concerned about data rate), it can reduce
latency. By selectively assigning the quality of internet connection, an MVNO
can keep its distinct customer base happy.
Increased Importance of MVNO Billing
As mentioned
before, MVNOs can be classified according to their scale and infrastructure
e.g. Thin MVNO, Thick MVNO etc. The billing requirements for each of these
MVNOs are different from one another. While some smaller MVNOs take the help of
MVNEs (Mobile Virtual Network Enabler) for their billing tasks, there are other
bigger virtual operators that carry out MVNO
billing by themselves.
Although the
launch of 5G augurs well for MVNO providers, it is also expected to increase their billing requirements considerably.
Moreover, the increased use of IoT technology and devices will also need to be
addressed and billed by MVNOs. Hence, MVNO mobile service providers should start focusing on their billing to carry
out their operations smoothly in the future.
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1 Comments
Thanks for writing this great article! It’s very informative, and you included some great points to the equally great article regarding Full MVNOs.
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